What to Expect at Glee 2024
A Sneak Peek into the Premier Garden Trade Show
Glee 2024, (10 - 12 September at the NEC Birmingham ) is set to be a monumental event for the garden retail industry. This annual trade show brings together a diverse array of over 400 exhibitors, buyers, and industry professionals, offering an unparalleled platform for networking, product discovery, and business development.
Let’s Take a Look at What You Can Expect at Glee 2024:
Glee, known officially as the Garden, Leisure, E quipment, Exhibition, is the leading trade show for garden and outdoor living in the UK. It serves as a barometer for the latest trends, innovations, and best practices in the garden retail industry. This year sees Glee celebrate its 50 th anniversary and t he event promises to be bigger and better than ever .
Half a Century of Garden Retail Excellence
Since its inception in 1974, Glee has become a cornerstone of the garden retail industry, showcasing countless innovations and driving trends. To commemorate this milestone, Glee will be unveiling their ”half - century champions” - individuals and products that have significantly influenced the industry. This nostalgic look back is a perfect opportunity to not only highlight the evolution of garden retail but als o honour the passionate contributors who have shaped its journey .
One Show, Nine Key Sectors
The show features nine key sectors, each curated to provide visitors with an exciting array of products and services that meets the needs of today ’ s garden retail market. Here ’ s a closer look at some of the key product sectors you can explore:
Garden Care
E verything from fertilizers, pesticides, and plant food to tools and equipment. Expect to see the latest advancements in eco - friendly and sustainable gardening solutions.
Landscaping and Garden Decoration
Discover the newest trends in hard landscaping, garden structures, and decorative elements. This sector features a wide range of materials, from natural stone and wood to innovative composite materials.
Outdoor Entertaining
As outdoor living becomes increasingly popular, this sector showcases products that enhance outdoor spaces, including barbecues, outdoor kitchens, furniture, and accessories.
Home, Gift and Clothing
Bridging the gap between indoor and outd oor living, featuring home décor, gifts, and garden - related clothing. It ’ s a great place to find unique and stylish products that appeal to garden enthusiasts.
Plants – The Gren Heart
The heart of any garden show, the Plants sector features a vast array of flowers, shrubs, trees, and seeds. Attendees can expect to see both well - known and exotic varieties, along with tips from growers on how to care for them.
Pet Products
Catering to the growing market for pet - related products, this sector s howcases items that enhance the outdoor experience for pets, including food, toys, and care products.
Garden Leisure and Play
Focusing on making gardens fun and engaging for all ages, with products ranging from play equipment and outdoor games to leisure furniture and relaxation aids.
Retail Experiences and Services
This sector offers insights and solutions for improving the retail experience, including point - of - sale systems, customer service enhancements, and retail space optimization.
Sustainable Solutions
With an increasing focus on sustainability, this sector highlights products and practices that minimise environmental impact, from eco - friendly packaging to sustainable gardening techniques.
But That’s Not All
With attendees from over 50 countries, Glee offers unparalleled networking opportunities. Whether you’re looking to forge new partnerships, connect with suppliers, or simply share experiences with fellow industry professionals, Glee provides a dynamic environment for building valuable relations hips. This year ’ s event will be hosting a series of educational sessions and workshops, featuring industry experts sharing insights on a wide range of topics. From sustainable gardening practices to the latest in retail technology, these sessions are desi gned to provide valuable knowledge that attendees can apply to their own businesses.
In addition to the key sectors within the show, Glee also offers a collection of special features, which bring to life and highlights some of the best of the show.
New Product Showcase
One of the most anticipated features of Glee is the New Product Showcase. This area provides a first look at the latest innovations and products set to hit the market. It ’ s a must - visit for anyone looking to stay ahead of the curve and disc over groundbreaking products that could transform the garden retail landscape.
Fire, Grill & Chill
This interactive area is designed for those passionate about outdoor cooking and entertaining. The Fire, Grill & Chill section will feature live demonstrati ons, tastings, and a chance to try out the latest in outdoor cooking technology. Whether you ’ re a seasoned chef or a backyard barbecue enthusiast, this area is sure to inspire.
The Talent Store
Designed for emerging retailers, the Talent Store, in collaboration with The Garden Centre Association, offers intensive training in visual merchandising, branding, and retail strategies. Under the mentorship of Debbie Flowerday and Michael Perry amongst others, two teams will have been tasked with developing an original concept for a pop - up store.
Working within a strict budget emphasizing recycling and upcycling, the teams will create their physical pop - up stores for Glee 2024, culminating in an awards ceremony.
We Hope to See You There
Glee 2024 promises to be an exciting and enriching experience for anyone involved in the garden retail industry. With its diverse range of exhibitors, educational opportunities, and special features, it offers something for everyone. Whether you ’ re looking to discover new products, learn from industry experts, or network with fellow professionals, Glee is the place to be.
Mark your calendar for September 10 - 12, 2024, and get ready to immerse yourself in the world of garden retail at the NEC Birmingham. Registration is now open – Register for your free ticket to Glee and discover over 100 new exhibitors, thousands of new products as well as Glee ’ s 50 th Anniversary Celebrations. https://www.gleebirmingham/visitor-registration
